FaceBook  Twitter

At first, I joined Penn Delta because of the brothers in the house and to be part of something bigger at Penn, but eventually because of my fellow rush class—we had a great group of guys (thank you, Pat Barry). The majority of guys I consider my best friends today are the friendships/brotherhood from my days at Penn Delta.

My favorite memory is just wrapped up in the people—Greg Paranzino, Mike Resnikoff, Stuart Silberberg, Paul Kim, Tom Milon, Joe Reich, Kurt Statts, Joe Halprin, John Cherry, Bob Costomiris, Mark Kuperschmid, and so many more, both before and after me.  I also shared that bond with my dad (Frank Basile, Penn Delta ’53), who introduced me to SigEp at an early age. I remember walking through the doors at 4028 Walnut at age 11 (1974) after a Penn/Princeton game.  

I still see most of the guys I was close with in school.  I was in Philly a few months back and Greg drove up from Baltimore just to catch up and grab a cheesesteak. Res and I had dinner in Morristown, NJ not too long ago. PK and I caught up in SF last year during a family holiday. I see Joe every couple of years when I pass through Houston. Stuart and I had dinner in NYC last spring and I try to get together with Joe H (and Annette) whenever I’m back in NY. Kurt and John are LA neighbors these days, and we recently had separate dinners with Willy Nunn and Adam Rockmore this summer.  Funny, I stopped in to an Iron Hill Brewery in Wilmington, DE a few weeks back hoping to see Mark Edelson (great place, Rex).

After law school, I worked for two years at a boutique real estate firm in DC. It was a good gig— great lawyers and clients, interesting work, etc.—but I was unsettled and wanted to travel and see the world. After moving back to NY and taking some sports and entertainment marketing classes at NYU, I joined Feld Entertainment, a touring, live event company where I would spend the next 14 years, first as a U.S. marketing director promoting shows and then overseas (Hong Kong/Australia) managing the Asia-Pacific business, before heading back to where I started running the Northeast region.  

From there, I got recruited to run the marketing and sales at a start-up museum in Lower Manhattan— the ill-fated Sports Museum of America. It was a great concept and I learned a lot, but the for-profit project ultimately failed due to poor attendance in the midst of the 2007-08 recession. That led me to the NBA, where I worked for more than seven years in International Development building international staff, identifying priority markets, creating local programming, staging pre-season games and establishing strategic partnerships with media, marketing and merchandising companies to grow the league’s fan base and commercialize the game outside the U.S.  Much of my work was focused in the BRICS, substituting the Philippines and Indonesia for Russia. Family interests led me to LA a year ago, and I left the NBA in March to pursue my own consulting firm helping international brands build their interests here in the U.S.  I’m currently working on a relatively unknown sport called "Rugby League”, developing the game here on the West Coast, pursuing a U.S. bid to host its World Cup in 2021 and seeking investors to start a North American professional league.  It should be interesting to see where that takes me.

Other than my career, which already seems to include travel and sports, I’ve got two beautiful daughters (Florence-13 and Scarlett-10) who get most of my attention/free time these days.  I’m back to coaching youth basketball and trying in earnest to finally conquer Italian.